Cookies Policy

This Cookie Policy describes how ZIRPEEK® on behalf of its subsidiaries and divisions (collectively, “ZIRPEEK®,” “us,” “we,” or “our”) uses cookies and similar technologies through digitaldentalfusion.com, (the “Site”) to provide, improve, promote and protect the Site. Note that any capitalized terms not defined in this Cookie Policy have the meanings set forth in our Privacy Policy.

What is a cookie?

A cookie is a small piece of text sent to your browser when you visit a site. It serves a variety of functions, like enabling us to remember certain information you provide to us as you navigate between pages on the Site. Each cookie expires after a certain period of time depending on what we use it for. Cookies are useful because they help us make your experience on the Site more enjoyable. They allow us to recognize your device (e.g. your laptop or mobile device) so that we can tailor your experience of our Site.

Why do we use cookies?

We use first-party and third-party cookies for several reasons, such as letting you navigate between pages efficiently, remembering your preferences, remembering your username and password, enabling you to keep items in your shopping basket, letting us analyze how well our website is performing, and improving your experience. Some cookies are required for technical reasons in order for our Site to operate. Other cookies enable us and the third parties we work with to track and target the interests of visitors to our Site. For example, we use cookies to tailor content and information that we may send or display to you and otherwise personalize your experience while interacting with our Site and to otherwise improve the functionality of the services we provide. Finally, third parties serve cookies through our Site for advertising, analytics, and other purposes. This is described in more detail below.

What cookies do we use?

Strictly Necessary

These cookies are strictly necessary to provide you with the Site and the Services available through our Site and to use some of their features, such as access to secure areas. Because these cookies are strictly necessary to deliver the Site, you cannot refuse them without impacting how our Site functions. You may be able to block or delete essential cookies by changing your browser settings.

Cookies

What It Collects

When It's Set

Persistent/Session

Google Tag Manager

It provides measurement codes and related code fragments collectively known as tags on the website or mobile app.

Page Load

Persistent

Kinsta

Associated with sites using Google Tag Manager to load other scripts and code into a page.

Page Load

Persistent

CookiePro OneTrust

Stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the user’s browser, when consent is not given.

Page Load

Persistent

Performance and Enhanced Functionality

Cookies help us analyze how the Services are being accessed and used, enable us to track performance, and secure the Site.  For example, we use cookies to get insights regarding users and Site performance, such as page speed or to help us customize our Site and services for you in order to enhance your experience.

Cookies

What It Collects

When It's Set

Persistent/Session

Optimizely

It collects data on a user’s device, browser, and location for segmenting users into tests and analytics. It also records what A/B test version a user has viewed and what they should view.

Page Load

Persistent

Google Analytics 

Collects data on a user’s device, browser, location and ad campaign information. It also records behavior on the web, leading up to visiting the site and on the site.

Page Load

Persistent/Session

Wistia

Supports video functionality that may be found throughout the website. In addition to keeping track of the website visitor’s position in a video should playback be interrupted, this cookie also notes user behavior regarding the video itself.

Page Load

Persistent

targeting

These cookies are used to make advertising messages more relevant to you and your interests.  We sometimes use cookies delivered by third parties to track the performance of our advertisements.  For example, these cookies remember which browsers have visited our Site.  The information provided to third parties does not include personal information, but this information may be re-associated with personal information after we receive it. This process helps us manage and track the effectiveness of our marketing efforts.